What does a locum vet who's worked at five different clinics across New Zealand think when she walks into CareVets Gisborne? "I've actually loved it." Dr Camille Bonini is an English vet on a working holiday visa with absolutely no reason to sugarcoat anything. She's seen what good looks like and w…
The $5,000 professionally produced video gets 50 likes. The blurred photo of your team laughing at closing time gets 20 shares. Why? Most clinics think polish equals professionalism equals hires. They're wrong. Shares trump l...
Dr Ross Milner has worked everywhere from Antarctica to Fiji — but chose Gisborne as the best place in New Zealand for a vet to settle. In this episode, he explains why, and what day-to-day life as a vet there actually looks ...
When Sarah shares a Culture Story from her personal profile, her vet school friends believe her. When your clinic posts the same thing, it's marketing. Sarah has 338 Facebook friends, 500 LinkedIn connections, 264 Instagram f...
Dr Loren Cribb has been calling Gisborne home since 2014. She started as a nervous new grad from the South Island and stayed for the trauma cases, the hunting dogs, and a nursing team that's always "one step ahead." This is w...
You're posting about your team. Nothing's happening. That's because you're copying clinics who haven't figured it out either. This episode shows you what you're actually looking at when you see those bland team posts - and why the water cooler conversation you keep having is the actual problem. I'm…